Business owners ask us:

Did we make money last month?

Ask your business a question. Get a straight answer.

We put your sales, your books and your spreadsheets in one place. Then you just ask.

Free. We reply ourselves, usually the same day.

Questions we answer, as pictures

Works with what you already use: Square, QuickBooks, Shopify, Google Sheets, your website traffic and almost anything else you keep numbers in.

Example business. Made-up numbers, real pattern.

What it felt like, and what the numbers said

What it felt like

“The new location is doing great. Sales are the same as our second store.”

What the numbers said

“Same sales. Half the profit. Rent is 40% higher and you're scheduling it like the busy store.”

Example business. Made-up numbers, real pattern.

What you get

Your sales, your books and your spreadsheets in one place. Square, QuickBooks, Shopify, Google Sheets, your website traffic. Whatever you already use. If something doesn't connect yet, we build the connection.

Words that mean the same thing every month. We agree with you what “profit”, “labor cost” and “a good week” mean before we show you a single number. So when the answer is bad, you can trust it.

A person to call. If a number looks wrong, you call us. We fix it within 48 hours.

How it works

  1. Step 1: We find where your numbers live.

    A short, fixed-price look at what you use and what it will take to connect it. You get a one-page answer either way.

  2. Step 2: We connect it.

    You don't export anything or learn a new tool.

  3. Step 3: We agree what the words mean.

    So “profit” means the same thing every month.

  4. Step 4: You ask.

    By phone, by email, or in a page you can open any morning.

Is this for you?

An example

“We're spending more on Instagram ads. Is it working?”

What it felt like

“More people are visiting the website, so the ads must be working.”

What the numbers said

Instagram now sends more visitors than anything except Google search. But only 4 in every 1,000 of them place an order. Each of those orders costs over $40 in ads, and the average order is $48.

Website visitors last month Google search 4,500 Instagram ads 1,800 Google Business Profile 1,500 Online orders last month Google search 140 Instagram ads 7 Google Business Profile 68
Example business. Made-up numbers, real pattern.

The ads bring visitors, not orders.

What it costs

  • Finding where your numbers live: {{AUDIT_PRICE}}, fixed. One-page answer either way. Credited toward setup if you continue.
  • Setup: {{SETUP_PRICE}}, once.
  • Every month after: {{MONTHLY_PRICE}}. Includes the fixes, the questions, and a short plain-English note each month on what the numbers said.

If a number is wrong, that's on us, not you.

Ask us a question about your business.

We read every one and reply ourselves, usually the same day.

Or book 20 minutes

Who we are

I've designed software for 29 years and I've run businesses that I couldn't see clearly. I pick the questions that matter for your kind of business and put the answer in plain English.

Dickon

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Wes